E-commerce and Digital Media

Seventy Agency Group

April 2022

Buyer

Äleven, founded in 2021, is an agency accelerator investing in digital and creative agencies in the Nordics. With the acquisition of Seventy Agency Group, the Äleven Group comprise five leading niche agencies in Sweden.

Target

Founded in 2012 and based in Stockholm, Sweden, Seventy Agency is a brand and business design agency that delivers brand strategy, business development, digital strategy and UX development, concept development, design and communication, campaign execution and more. The Company employs 50+ professionals and serve global brands on a global scale. In 2021, Seventy Agency founded Pointseven focused on performance marketing and activation of brands in digital channels. Together the Companies, Seventy Agency and Pointseven, are the Seventy Agency Group.

Seller

The founders of Seventy Agency who will continue both as shareholders and in business operations.

Transaction

An exclusively negotiated transaction