Chimney

July 2020

BUYER

Since its founding in 1989, Abry has focused on media, communications, business and information services to become one of the most experienced private equity firms investing in North America and Europe. Since inception, Abry has deployed approximately $82 billion of capital in more than 550 transactions throughout North America and Europe.

TARGET

Based in Stockholm, Sweden, Chimney Vigor Group (“CVG”) is a leading service provider to multinational advertisers, U.S. broadcasting companies, advertising agencies and content producers. The Company specializes in combining creativity and technology to help clients efficiently develop and deliver content globally. CVG has offices in 9 countries worldwide, employs more than 400 people and has a client presence spanning Europe, North America and the APAC region.

SELLER

Founder, who will continue as substantial shareholders and management of the business

TRANSACTION

Structured auction process with financial sponsors